Globalization and Localization in Tech Products
Globalization and Localization in Tech Products Globalization is not just about selling in more countries. It is about preparing your product, team, and processes to work well across markets. Localization is about tailoring the product for local users, languages, and cultures. Many teams mix the terms, but separating them helps planning, budgeting, and testing. When done well, you save time and avoid user frustration. What globalization and localization mean Globalization means your platform can handle many locales, currencies, and legal rules. Localization is how you present content in a local language, with local date formats, units, and names. Both matter for trust and adoption. Do not rush translations for a feature that was built only in one language. Replace hard-coded text with replaceable strings and keep context notes for translators. Build a glossary and define who owns each locale. ...