Technical Teams

SEO and Web Marketing for Technical Teams Technical teams build great software, but their work isn’t always easy to discover. SEO and web marketing help engineers reach users, partners, and teammates. A practical approach treats SEO as a system, not a one-off task. Start with clear goals: more qualified traffic, better onboarding, and a wider audience for your expertise. How technical teams can approach SEO Align goals with measurable metrics. Pick a few anchor keywords for your product, API, or domain, and map them to pages, tutorials, and release notes. Treat content like code: plan, review, and iterate in sprints to keep it evolving. ...