Data Science and Statistics for non-Statisticians
Data science helps teams turn numbers into actions. You don’t have to be a statistician to use it well, but basic ideas help you read results safely. This guide uses plain language to explain key concepts and provide practical steps.
Statistics is a toolbox for uncertainty. It helps you summarize data, compare groups, and judge whether observed differences are likely real. You will meet terms like average, spread, confidence intervals, and p-values. Don’t worry — you can reason about them with everyday examples.
A practical workflow for non-statisticians:
- Define the question in concrete terms.
- Check your data: missing values, sources, and quality.
- Describe the data with simple summaries and visuals.
- Try a straightforward method and check its assumptions.
- Report the result with plain language and clearly state uncertainty.
Example: an A/B test on a landing page. Version A converts 260 of 5,000 visitors; Version B converts 310 of 5,000. B looks better, but a quick check is needed to see if this is likely real or due to chance. The most important messages are the size of the effect (how much better) and the level of certainty (how sure we are).
Tips for everyday work:
- Use visuals to show trends and differences.
- Report both the effect size and the uncertainty, not only a single number.
- Be honest about data quality and possible bias.
- Avoid over-interpreting p-values; emphasize practical significance.
With practice, you can mix intuition with statistics to make better decisions. Start small, ask clear questions, and share results in simple terms.
Key Takeaways
- Data science blends practical steps with statistics to inform decisions.
- Focus on clear questions, simple analyses, and honest reporting of uncertainty.
- Visuals and plain language help everyone understand results.