Predictive Analytics: Techniques for Business Forecasts
Predictive Analytics: Techniques for Business Forecasts Predictive analytics helps businesses turn data into clearer forecasts. Good forecasts support buying plans, staffing, and strategy. This article shares practical techniques used in many teams, with simple ideas you can try. Common techniques Time series methods: ARIMA, SARIMA, and Holt-Winters smoothing work well when past patterns repeat. They need enough historical data and stable seasonality. Regression-based models: Linear or penalized regressions use features like price, promotions, holidays, and weather. Regularization helps when you have many predictors. ...